“Quantified conservation” is an approach that allows us to ensure our actions are translating to outcomes. We still count the number of trees we planted alongside a river, but then we take it a step further and use technology to identify how much solar energy will be blocked by those trees, keeping the water cool, or how much runoff is absorbed by the trees, keeping the water clean. We employ tools that tell us how and where a conservation project will have the largest overall benefit for a watershed.

Quantifying the outcomes of conservation also allows us to integrate the economy with the environment. It turns conservation into a sound investment opportunity, allowing investors to target river projects with the greatest impact and grant funders to purchase actual outcomes.

We don’t buy into the notion that more is better. For us, better is better, and we track how every action we take is making a difference for our freshwater resources, our wildlife and our communities.

Ensuring a future with clean, healthy rivers requires understanding the outcomes of our actions and staying adamant about achieving results.

Uplift Report

Our annual Uplift Report summarizes the powerful outcomes of our projects. What’s included is the result of diligent monitoring, the development of new systems for efficient data collection, and the deployment of tools and methods that ensure our work is strategic, effective, and results in measurable “uplift.”

See our impact by exploring the interactive display of all our uplift data.

Explore the Data

Where We Work

Dive deeper into our areas of focus.

Get In Touch

Have questions about our results?
David Primozich, Vice President - Water

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Contact Me At

Portland (Main Office), OR
503-222-9091 ext. 19
Email David